{"id":35407,"date":"2024-07-26T09:15:10","date_gmt":"2024-07-26T07:15:10","guid":{"rendered":"https:\/\/hotelnetsolutions.de\/?p=35407"},"modified":"2024-07-26T15:46:56","modified_gmt":"2024-07-26T13:46:56","slug":"10-tips-for-your-internet-booking-engine","status":"publish","type":"post","link":"https:\/\/hotelnetsolutions.de\/en\/10-tips-for-your-internet-booking-engine\/","title":{"rendered":"10 tips for your Internet Booking Engine"},"content":{"rendered":"<div class='gb-block'><div class='block-paragraph'>\n<p>As a hotelier, you want to offer your guests the best booking experience with the aim of increasing your direct bookings. Switching to a new Internet Booking Engine (IBE) can be crucial. But what do you need to look out for to ensure you find the best solution for your hotel and make direct bookings as easy as possible for your guests?   In this article, we show you which features and characteristics make a good booking screen.<\/p>\n<\/div><\/div><div class='gb-block'>\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><div class='gb-block'><div class='block-heading'>\n<h2 class=\"wp-block-heading\"><strong>As a hotelier, what do I need to bear in mind when switching to a new Internet Booking Engine?<\/strong> <\/h2>\n<\/div><\/div><div class='gb-block'><div class='block-paragraph'>\n<p>Choosing a new Internet Booking Engine is an important decision. A good IBE can increase conversion rates, improve customer loyalty and increase your hotel&#8217;s revenue. But which aspects are particularly important? Here are the key criteria you should consider:   <\/p>\n<\/div><\/div><div class='gb-block'>\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><div class='gb-block'><div class='block-paragraph'>\n<p><strong>Intuitive and transparent internet booking engine<\/strong><\/p>\n<\/div><\/div><div class='gb-block'>\n<ul class=\"wp-block-list\"><div class='gb-block'>\n<li><strong>Increase conversion<\/strong>: A user-friendly booking system can increase the conversion rate by up to 15%. Make sure that the booking process is quick and easy so that potential guests don&#8217;t bounce. <\/li>\n<\/div><\/ul>\n<\/div><div class='gb-block'><div class='block-paragraph'>\n<p><strong>Low bounce rate<\/strong><\/p>\n<\/div><\/div><div class='gb-block'>\n<ul class=\"wp-block-list\"><div class='gb-block'>\n<li><strong>One-page booking process<\/strong>: To minimise the bounce rate, the entire booking process &#8211; from room selection to payment &#8211; should be displayed on one page.<\/li>\n<\/div><\/ul>\n<\/div><div class='gb-block'><div class='block-paragraph'>\n<p><strong>Fullrange of functions<\/strong><\/p>\n<\/div><\/div><div class='gb-block'>\n<ul class=\"wp-block-list\"><div class='gb-block'>\n<li><strong>Versatile booking options:<\/strong> In addition to individual bookings, company bookings and packages should also be possible. A regular guest login for companies that book regularly is also important. <\/li>\n<\/div><\/ul>\n<\/div><div class='gb-block'><div class='block-paragraph'>\n<p><strong>Sale of arrangements and hotel specials<\/strong><\/p>\n<\/div><\/div><div class='gb-block'>\n<ul class=\"wp-block-list\"><div class='gb-block'>\n<li><strong>Versatile offers: <\/strong> Especially for holiday hotels, the sale of arrangements, packages and specials is indispensable. It should also be possible to create call-off quotas for events such as weddings or conferences. <\/li>\n<\/div>\n\n<div class='gb-block'>\n<li><strong>Last minute inclusive deals<\/strong> or <strong>hotel packages<\/strong> that can be booked well in advance. A high-performance internet booking engine should definitely think beyond the usual room booking. <\/li>\n<\/div><\/ul>\n<\/div><div class='gb-block'><div class='block-paragraph'>\n<p><strong>Customisation to your corporate identity<\/strong><\/p>\n<\/div><\/div><div class='gb-block'>\n<ul class=\"wp-block-list\"><div class='gb-block'>\n<li><strong>Seamless integration:<\/strong> The booking screen should fit seamlessly into your online presence and not be perceived as a third-party product.<\/li>\n<\/div><\/ul>\n<\/div><div class='gb-block'><div class='block-paragraph'>\n<p><strong>Upselling and cross-selling opportunities<\/strong><\/p>\n<\/div><\/div><div class='gb-block'>\n<ul class=\"wp-block-list\"><div class='gb-block'>\n<li><strong>Additional offers and upgrades<\/strong>: Extras should be bookable and illustrated in order to increase sales opportunities. Tools that indicate higher room categories are also useful. <\/li>\n<\/div><\/ul>\n<\/div><div class='gb-block'><div class='block-paragraph'>\n<p><strong>Booking codes for regular guests<\/strong><\/p>\n<\/div><\/div><div class='gb-block'>\n<ul class=\"wp-block-list\"><div class='gb-block'>\n<li><strong>Customised offers<\/strong>: It should be possible to create specific booking codes for regular guests to give them special offers.<\/li>\n<\/div><\/ul>\n<\/div><div class='gb-block'><div class='block-paragraph'>\n<p><strong>The world of payments and payment providers<\/strong><\/p>\n<\/div><\/div><div class='gb-block'>\n<ul class=\"wp-block-list\"><div class='gb-block'>\n<li><strong>Diverse payment methods:<\/strong> In addition to credit cards, it should also be possible to integrate alternative payment providers. Check in advance whether the new provider works with your payment provider. <\/li>\n<\/div><\/ul>\n<\/div><div class='gb-block'>\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><div class='gb-block'><div class='block-heading'>\n<h2 class=\"wp-block-heading\"><strong>And what else should you think?<\/strong><\/h2>\n<\/div><\/div><div class='gb-block'><div class='block-paragraph'>\n<p><strong>2-way interface:<\/strong> A good internet booking engine should enable smooth integration with your hotel software. Without a functioning interface, you risk overbooking and damage to your image. <\/p>\n<\/div><\/div><div class='gb-block'><div class='block-paragraph'>\n<p><strong>Channel manager:<\/strong> A good IBE provider should also have a channel manager in its portfolio that enables sales via various portals. Thoroughly check the new partner&#8217;s interface portfolio. <\/p>\n<\/div><\/div><div class='gb-block'><div class='block-paragraph'>\n<p>A good internet booking engine can revolutionise your hotel business. With the above criteria, you are well equipped to make the right choice and offer your guests the best booking experience. <\/p>\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>As a hotelier, you want to offer your guests the best booking experience with the aim of increasing your direct bookings. Switching to a new Internet Booking Engine (IBE) can be crucial. But what do you need to look out for to ensure you find the best solution for your hotel and make direct bookings [&hellip;]<\/p>\n","protected":false},"author":22,"featured_media":33643,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[128],"tags":[],"class_list":["post-35407","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-expert-view-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>10 tips for your Internet Booking Engine - Blog - HotelNetSolutions GmbH<\/title>\n<meta name=\"description\" content=\"What makes a good Internet Booking Engine (IBE)? 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